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The Growth of Facebook as a SEO Tactic

With the increase in popularity of Facebook as a social network website, marketing experts, such as our search engine optimisation Manchester team, acknowledge that Facebook is fast becoming an important SEO tactic.

Facebook has a continually growing audience of over 250 million users worldwide made up of a wide range of ages. If Facebook are correct in their figures and over 120 million login to their web page daily this is a potential target audience that needs to be addressed. Facebook is not a traditional search engine, such as Google or Yahoo, but it is an important tool as it helps drive web traffic to a specific website.

Facebook is an important SEO tactic as users share links, news feeds and websites with their friends thereby promoting and marketing products indirectly. It's internal search engine is a marketing gold mine waiting to be tapped.