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A window into creative thinking
22 October 2007
extract from interview with Bite Director Declan Cosgrove, published in the Guardian 20/10/07:-
18 October 2007
Companies can help increase both customer numbers and retention through the effective use of email marketing, a new report suggests. Last year saw a 20 per cent year on year increase in the amount of money British firms spent on email ...
09 October 2007
The Advertising Association has revealed that while businesses in the UK are spending less on traditional advertising, when it comes to the net, they’re happy to get their wallets out. In the first three months of this year online ad ...
09 October 2007
As of last year UK online advertising spend passed the £2billion milestone. In doing so online has overtaken newspaper advertising with a growth of 41.25% compared to a growth of 0.2% in newspaper advertising. Although the online ad ...
09 October 2007
Investing in search engine optimisation is essential if a website is to be a success according to the Chartered Institute of Marketing (CIM). David Thorp, director of research and information at the organisation, said the key to driving ...